服务产品策略PF.pptxVIP

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  • 约6.83千字
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  • 2023-01-06 发布于江苏
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Services MarketingCopyright ? Houghton Mifflin Company. All rights reserved.PowerPoint Presentation by Charlie Cook13Part Three Product Decisions Chapter Learning ObjectivesTo understand the nature and importance of servicesTo identify the characteristics of services that differentiate them from goo

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