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3 1 s t O c t 2 0 1 7
Technology Upgrade:
Technology as a Service
S e r v i c e P r e s e n t a t i o n
Technology Upgrade
Why?
• Rapid machine obsolescence: disruptive introduction of
digital technology led to a separation between electrical
life (<3 y) and mechanical life (5-7 y) of cardio equipment.
• Growing pressure from low cost competitors forces
many TG’s customers from the club segment to
differentiate their offer.
OPPORTUNITY: Cardio equipment UPGRADE
Strictly Private and Confidential 1
Technology Upgrade
Technology as a Service
LED
Technology Upgrade is not sales of spare parts
but a service of
Machine Equipment Specification change (MES)
Technology Upgrade includes:
UNITY 3.0
• Upgrade kit LED/Visio/VisioWeb → Unity 3.0
• Installation labour
• 1-year warranty on the new Unity 3.0 plus 2-year warranty
extension (3-year total warranty)
• Remote software upgrade VISIO WEB
• Old technology to be returned to Technogym
Strictly Private and Confidential 2
Technology Upgrade
Commercial Conditions & go-to-market
Commercial conditions:
• Code = X123G_UNITY
• Payment by 36 x CNY630,00 monthly instalments
• Reserved conditions follow usual rules applicable to services
• After 36 months the customer is the owner of the technology
Go-to-market:
• Technology Upgrade sold by all Technogym’s salespeople.
• Support from Aftersales speci
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