2023年商务信函(建立业务关系) .pdf

2023 年商务信函(建立业务关系) 商务信函（建立业务关系） 一、概述 在国际商务交往中，建立业务关系是交易开始和扩展的 基础。建立业务关系一般经由以下几个渠道：国内外商会和 贸易促进会，大使馆、领事馆、商务参赞处，海外客户、公 开发行的行业名录，市场调研，商务交易会或展览会，银行， 贸易代表团体的互访，市场代表自我介绍。 二、基本写作原则 1.告之对方自己如何熟悉其地址和业务范围，并表示原 意与对方建立业务关系； 2.向对方自我介绍（企业性质、业务状况、经营范围及 信誉声望等）； 3.寄出或索取样品、价格单和其他可供参考的资料； 4.以礼节性的语言结束，表明希望彼此合作，发展互惠 贸易关系及期待对方答复。 拟订有关建立业务关系信函时， 礼貌、得体、简洁、朴实地将写信人的意图清楚、完整地告 之对方是关键的。其语言风格为开门见山，简明扼要，切忌 拖泥带水，避免使用冷僻的词汇或难懂的专门用语。 三、范例 范文 1. Dear Sirs, We write to introduce ourserves as one of the leading exporters of medicines here in China. We enclose a copy of our latest catalog covering the details of all the items available at present, and hope some of these items will be of interest to you. It will be a great pleasure to receive your inquiries for any of the items mentioned here, and against which we will send you our lowest quotations. We are looking forward to receiving your reply. Yours faithfully 范文 2. Dear Sirs, We have obtained your name and addre from Aristo Shoes, Milan, and we are writing to enquire whether you would be willing to establish busine relations with us.We have been importers of shoes for many years.At present, we are interested in extending our range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of busine.We look forward to your early reply. Very truly yours 附录： 1.回复对方建立商业关系的请求 Thank your for your letter of the 16th of this month.We shall be glad to enter into busine relations with your company.In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range.Payment should be made by irrevocable and confirmed letter of credit.Should you wish to place an order, please telex o