可编辑文档：德国二手复古时尚行业市场前景及投资研究报告-培训课件外文版2024.5，闲鱼.pptx

下载文档

0
0
约1.38万字
约 27页
2024-08-01 发布于广东
举报
版权申诉
保障服务

可编辑文档：德国二手复古时尚行业市场前景及投资研究报告-培训课件外文版2024.5，闲鱼.pptx

1、本文档共27页，可阅读全部内容。
2、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。
3、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。

INDUSTRIESMARKETSSecond-handandvintagefashioninGermany

CHAPTER01Overview

Shareofconsumersopentopurchasingsecondhandfashioninselectedcountriesin2021Consumerswhowouldconsiderbuyingsecondhandfashioninselectedcountries2021Haveeverpurchasedsecondhand56%OpentopurchasingsecondhandNotopentopurchasingsecondhand70%60%50%40%30%20%10%0%66%53%52%34%32%32%22%16%13%12%12%FranceUnitedStatesUnitedKingdomGermany3Description:Accordingtothefindingsofarecentstudy,onlyaminorityofrespondentsinallofthesurveyedcountriessaidthattheywouldnotbeopentopurchasingsecondhandfashionin2021.Germanywasthecountrywiththehighestshareofrespondentswhodidntwanttopurchasepre-wornclothing,andthelowestshareofconsumerswhohadalreadypurchasedsecondhandfashion.Frenchconsumerswerethemostfamiliarwithsecondhandclothing,witharoundtwo-thirdsofrespondents[...]ReadmoreNote(s):France,Germany,UnitedKingdom,UnitedStates;May2021;5,958respondents;18yearsandolder;PercentageshavebeendemographicallybalancedtobenationallyrepresentativeSource(s):TheBusinessofFashion

Mostcommonsecond-handpurchasesbycategoryinGermanyasofJune2023Mostcommonsecond-handpurchasesbycategoryinGermany2023Shareofrespondents10%15%0%5%20%25%30%35%40%45%ClothingBooks,movies,musicgames(excludingdownloads)Bagsaccessories23%15%14%14%ShoesConsumerelectronics(e.g.,TV,smartphones)FurniturehouseholdgoodsBagsluggage12%10%9%9%9%HouseholdappliancesToysbabyproductsAccessoriesDIYgardenproducts8%7%SportsoutdoorproductsStationeryhobbysupplies7%7%4Description:Sustainabilitybecomesmoreandmoreimportantinourdayandage.Onepossibilitytobemoresustainablewhenitcomestoconsumption,istobuyproductspre-owned.GermanconsumersmostcommonlybuyClothingsecond-handfollowedbyBooks,movies,musicgames(excludingdownloads),whiletheyareleastlikelytobuyPetproducts