高中英语 Uint11 Lesson3 The Advertising Game教学案 北师大版必修.pdfVIP

高中英语Uint11Lesson3TheAdvertisingGame教学案北师大版必修--第1页

【重点单词】：advertise,advertising,,suitable,,approach,humour,contribution,citizen

【教学重难点点】1、掌握说明文的阅读技巧2、熟悉课文中有用的短语

3、语法：动名词的用法

【重难点句子】:见句子分析

阅读理解

【基本功：词汇补充学习】

1.sb./sth.belikelytodo=Itislikelythat有可能,有希望的

Ticketsarelikelytobeexpensive.入场券可能很贵。

Itislikelythatthethievesdon’tknowhowmuchitisworth.

盗贼很可能不知道此物的价值。

2.linkAto/withB与……相联系

Thevideowaslinkedtoapowerfulputer.

TheChannelTunnellinksBritainwiththerestofEurope.

3：周报35期approach、contribution、consisto、fstandout用法

【Reading1：快速阅读】Readthetextquicklyandchoosetherightmainideaofeachparagraph

Para1A.Whatisanadvertisement?

B.Anadmaygivedirectinformationlikenamesorlocations.

Para2A.Adsaremadevisuallyattractivetoholdtheattentionofthepublic.

B.Someadshavepicturesthatpeopleenjoylookingat.

Para3A.Productsaresometimeslinkedwithdifferentconceptsorideas.

B.Usingmonideastosellproductsisasoldasadvertisingitself.

C.Modernadsmuststandouttomakethemselvesattractive.

Para4A.Someadvertiserswanttocreatesomethingthathasneverbeenseenbefore.

B.Newandunusualideasoftenappearintoday’stopadvertisements.

C.Advertiserslookforotherwaystomakepeoplenoticetheirproducts.

Para5A.Notalladvertisingisaboutsellingproducts.

B.Thegovernmenthasworkedhardatusingadstoeducatethepublic.

C.Publicadsha