景区活动方案.docxVIP

景区活动方案

目录

一、前言....................................................3

1.1目的与意义...........................................3

1.2背景分析.............................................4

二、活动策划原则............................................5

2.1创意性...............................................6

2.2可行性...............................................7

2.3安全性...............................................8

2.4经济效益.............................................9

三、活动主题设定...........................................10

3.1主题来源............................................11

3.2主题特点............................................12

3.3主题传播............................................13

四、活动内容规划...........................................14

4.1文化活动............................................15

4.1.1徒步活动........................................16

4.1.2诗词朗诵........................................17

4.1.3书法绘画........................................18

4.2体育活动............................................19

4.2.1拔河比赛........................................20

4.2.2足球比赛........................................21

4.2.3瑜伽课程........................................22

4.3游戏娱乐............................................23

4.3.1捉迷藏..........................................24

4.3.2砂画制作........................................25

4.3.3亲子游戏........................................26

五、活动时间安排...........................................27

5.1活动时间选择........................................27

5.2活动时长............................................28

5.3活动批次............................................29

六、活动预算编制...........................................29

6.1场地租赁费用........................................30

6.2设备器材购买与租赁..................................32

6.3活动宣传费用........................................33

6.4其他费用............................................34

七、人员安排与职责分配.....................................35

7.1活动组织者............