2025年春夏美国站首饰趋势洞察.docx

2025年春夏美国站首饰

趋势洞察

时尚元素

趋势MarketshareFashi

趋势

MarketshareFashionnews

其他平台

Shein,Temu,Zara

02

04

01

03

InternaldataforcolorgrowthtopAsinstyles

社媒

Instagram

01

趋势

DataFashionnews

趋势数据

数据

Revenue,sellingchannels,brandshare,ASP,etc

时尚新闻

Fashionshow/runway,newproductlinerelease,styletrend

全球市场

印度是最大得首饰市场

?Indialeadsthepackwitha

projectedrevenueofUS$81,260min2024.

?U.S.rankedthethird

首饰收入

美国首饰收入将稳步增长

?Accordingtomarketprojections,thissectorisexpectedto

experienceanannualgrowthrateof0.97%(CAGR2024-2028).

奢侈品收入份额

非奢侈品首饰还是主流

?Non-Luxuryjewelryaccountedfor89%of

thetotalmarket

主要品牌

KayJewelers是最主要得首饰品牌

?KayJewelersaccountedfor5%ofthetotalmarketshare

人均收入

未来几年人均收入变化不大

?Takingintoaccountthetotalpopulationfigures,theper

personrevenueintheUnitedStatesJewelrymarketis

estimatedtobeUS$179.20in

2024.

销售渠道

线下还是主要销售渠道

?In2024,26.2%revenueisfromtheonlinechannel,butitis

expectingtoincreaseeachyear

after.

销售渠道

手机还是最主要销售渠道

?In2024,55.4%revenueisfromthemobile

趋势数据

数据

Revenue,sellingchannels,brandshare,ASP,etc

时尚新闻

Fashionshow/runway,newproductlinerelease,styletrend

爱心

●Anytypeofheartshapeorrelatedelement

●Canapplyforalljewelryincludingearrings,necklacesetc.

●Bigorsmall,bothwork

?/lists/jewelry-trends-in-2024/sparkly-hoops/

多宝石

●Goodpairedwithapolishedmetal

●Agoodsmooth,orbycabochonstone

/lists/jewelry-trends-in-2024/sparkly-hoops?

?/top-10-jewelry-trends-for-2025-a-sneak-peek//

WabiSabi

●Homemade,DIY,human-likestyle

●Matchwellwithsilverandlookchunky

?/lists/jewelry-trends-in-2024/sparkly-hoops/

贝壳

●Summerandbeachvibe

●Doesn’thavetoberealshells.Theshapeofshellalsoworks

●Oranythingrelatedtothebeachvibe

?/lists/jewelry-trends-in-2024/sparkly-hoops/

串珠项链

●AlwaysinconversionwithTay