有关市场份额变化的商务英语试题及答案.docx

有关市场份额变化的商务英语试题及答案.docx

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有关市场份额变化的商务英语试题及答案

姓名:____________________

一、多项选择题(每题2分,共20题)

1.Whatarethekeyfactorsthatcanleadtochangesinmarketshareforacompany?

A.Improvedmarketingstrategies

B.Changesinconsumerpreferences

C.Economicdownturns

D.Alloftheabove

2.Ifacompanysmarketsharedecreases,whichofthefollowingmightbethecause?

A.Strongcompetition

B.Productqualityissues

C.Ineffectiveadvertising

D.Alloftheabove

3.Whichofthefollowingcanbeapositiveindicatorofmarketsharegrowth?

A.Increasedsalesrevenue

B.Positivecustomerreviews

C.Expansionintonewmarkets

D.Alloftheabove

4.Howcanacompanyincreaseitsmarketshareinasaturatedmarket?

A.Byacquiringacompetitor

B.Byimprovingproductfeatures

C.Bylaunchingnewmarketingcampaigns

D.Alloftheabove

5.Whatisthetermusedtodescribethepercentageoftotalsalesinamarketthatacompanyholds?

A.Marketpenetration

B.Marketshare

C.Marketdominance

D.Marketpresence

6.Whichofthefollowingisacommonstrategyusedtomaintainmarketshare?

A.Continuousproductinnovation

B.Offeringcompetitivepricing

C.Strengtheningcustomerrelationships

D.Alloftheabove

7.Whatcanhappenifacompanysmarketshareistoolow?

A.Decreasedprofitability

B.Difficultyinattractingnewcustomers

C.Increasedvulnerabilitytocompetition

D.Alloftheabove

8.Howcanacompanyidentifypotentialopportunitiesformarketsharegrowth?

A.Byconductingmarketresearch

B.Byanalyzingindustrytrends

C.Bymonitoringcompetitorsactivities

D.Alloftheabove

9.Whichofthefollowingisacommonchallengefacedbycompaniestryingtoincreasemarketshare?

A.Limitedmarketingbudget

B.Strongcompetition

C.Resistancefromexistingcustomers

D.Alloftheabove

10.Whatisthetermusedtodescribetheprocessofenteringanewmarket?

A.Marketpenetration

B.Marketexpansion

C.Marketdiversification

D.Marketentry

11.Howcanacompanysmarketsharebeaffected

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