资料分析diageo半结果-zb hentation.pptx

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DIAGEOHALF

YEARRESULTS11FEBRUARY2010

PAULWALSHCEO

Managingthebusiness

inachallengingenvironmentOrganicnetsalesdown2%Organicoperatingprofit*down3%Favourablecurrencymovementsledtoreportednetsalesup3%,operatingprofitbroadlyflatWhilebasicepsisdown10%,epspre-exceptionalsanddiscontinuedoperationswasup5%Interestcostsreducedby£100millionFocusonworkingcapitalreductionledtoanincreaseof£517millioninfreecashflowto£0.9billion5%increaseintheinterimdividend36monthsended31December2009.Netsalesissalesafterdeductingexciseduties.*Excludesexceptionalitems.

BuildingastrongerbusinesswellpositionedforthefutureEffectivecostmanagementFocusedmarketingandinnovation

havebuiltstrongerbrandsEnhancedsalescapabilitieshavedeliveredstrongercustomerrelationships4

5Q2showedimprovementmainlyreflecting

theeasingofcomparisons2%Organicnetsalesgrowth(7)%(2)%(6)%

6Mixedperformanceacrosstheregions6monthsended31December2009.*Organicgrowth.(6)%(5)%10%8%4%(1)%(2)%Netsalesgrowth*

Focusoncashinthehalfhasdelivered

exceptionalresultsCashgenerativebusinessTightmanagementofcashinhalfFreecashflowincreased£517mto£904m7

8Categorybreadthtodeliveronconsumertrendsinallregions6monthsended31December2009.Netsalesissalesafterdeductingexciseduties.%ofregionalnetsales%ofDiageo

netsalesWineRTDsOtherspiritsRumVodkaBeerScotcGreatmarketingincreasedbrandequityCreatingmemorableexperiences,buildingthelong-term

healthofbrandsIntelligentinvestment,prioritisingthemostattractiveopportunitiesBenefitingfrommediaratedeflationandrefocusinginvestment

tothemostrelevantchannelsandglobal/regionalplatforms9

10Greatmarketingincreasedbrandequity

11Arthur’sDay

Tacticalopportunitiesharnessed

throughinnovationProductstailoredforevolvingmarkettrendsDeclinesindisposableecreatedemand

forsmallerpacksize

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