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- 2025-06-17 发布于北京
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LESSON2
Assignment
Question1(14marks)
Computerquestion
DetmerHoldingsAGofZurich,Switzerland,hasjustintroducedanewfashionwatchfor
whichthecompanyistryingtofindanoptimalsellingprice.Marketingstudiessuggest
thatthecompanycanincreasesalesby4,000unitsforeachSFr2perunitreductioninthe
sellingprice.(SFr2denotes2Swissfrancs.)Thecompany’spresentsellingpriceis
SFr95perunit,andvariableexpensesareSFr65perunit.FixedexpensesareSFr800,000
peryear.Thepresentannualsalesvolume(attheSFr95sellingprice)is26,000un
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