某高校2003年传播学考研试题.pdfVIP

大学与学院2003年学概论试题

大学2003年入学考试学概论

—,解释

1.观念的自由市场

2.沉默的螺旋

3.文化主义

二,简答

1大众的社会功能

2受众即市场的理论基础和

3学派中,经验学派和学派在方法论,社会观以及观的

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三,辨析12

题目是给你一个材料,分别原文取材于的;学引论;,的;

学;,涉及到;把关;理论和;培养;理论,

并分别对这两个理论的基本内容进行阐述,把关题目还要谈及br

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四,论述题

1模式在的经历了直线模式,循环模式,系统模式.试从的发展模

式角度,论述思想的进步和变迁.

WuhanUniversitySchoolofJournalismandCommunication2003

IntroductiontoCommunicationExaminationQuestions

WuhanUniversity2003PostgraduateEntranceExamination

IntroductiontoCommunication

1.Exnation

1.Thefreemarketofi

deas

2.SpiralofSilence3.

CulturalI

mperialism

Two,short

answer

1Thesocialfunctionofmass

communication

2Theoreticalbasisandflawsofaudienceas

market

3Amongthecommunicationschools,theempiricalschoolandthecriticalschoolhave

differencesinmethodology,socialoutlookandcommunicationoutlookbr

Three,analysis12

Thetopicistogiveyouamaterial.TheoriginaltextistakenfromLiBinsIntroductiontoCommunicationandGuo

QingguangsTutorialonCommunication.ItinvolvestheGuardingtheoryandtheCultivationtheory,and

exinsthebasiccontentofthesetwotheoriesrespectively.TheCheckingtopicalsotalksabouttheflawsbr

br

Four,essay

questions

1.Thecommunicationmodelhasexperiencedlinearmode,cyclicmode,andsystemmodeinitshistorical

development.Let’sdiscusstheprogress