03 抹茶文化（阅读专练）英语高考复习通用版 学生版.docxVIP

MatchaMania（抹茶文化）

类型：传统文化题源：BeijingReview字数：422目标生：高中

TheculturalrootsandeconomicboomofChina’sburgeoningmatchaindustry

Inaneraincreasinglyfocusedonhealthandwellness,matchasrefreshing,subtlybitterflavorhaspropelledittopopularity.Itsnowasought-afteringredientacrossdiversesectors,frombeveragestobakedgoods,icecreams,snacksandrestaurantcuisine.

Asubstantialmarketexistsformatcha,whichispowderedgreenteatraditionallyconsumedacrossNortheastAsia.ThisgrowingmarketisbeingtappedbyJiangkouCountyinTongrenCity,GuizhouProvince.In2024,thecountysmatchasalessurpassed1,200tons,generatingasalesrevenueof286millionyuan($40million).ItsproductsarenowexportedtooverseasmarketsincludingJapan,theUnitedStatesandFrance.

Chinesematchaisrapidlygainingglobalprominence.AccordingtotheWhitePaperontheDevelopmentoftheMatchaIndustry,releasedbytheChinaCenterforInformationIndustryDevelopment,Chinahasbecometheworldslargestmatchaproducerandconsumer.Datafromthewhitepaper,releasedatthe2023FanjingMountainMatchaConferenceinTongren,indicatethatin2020,Chinasmatchaproductionreached3,916tonsandconsumptionreached3,966tons,bothaccountingforover50percentofglobaltotals.

ItsestimatedthatChinastotalmatchaoutputwillexceed5,000tonsin2025.Guizhousmatchaoutputisexpectedtorepresentaquarterofthenationaltotalandbeexportedtoover40countriesandregions.

Rapidrise

WhileTongrenhasalonghistoryofteacultivation,itisonlyinrecentyearsthatthecityhasbecomerecognizedasChinasmatchacapital.

LanFangqiang,DeputyGeneralManagerofGuizhouGuiTeaGroupCo.Ltd.(GuiTeaGroup),thelargestteamanufacturerinGuizhou,haswitnessedtheriseofTongrensmatchaindustry.Lantold*ChinaNewsweek*thatthedomesticteamarkethasbeenextremelycompetitiveoverthepastdecade.A