2035年汽车软件与电子市场展望报告(英文).pdfVIP

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2035年汽车软件与电子市场展望报告(英文).pdf

AutomotiveAssemblyPractice

Theautomotivesoftwareandelectronics

marketthrough2035

Despitechallengessuchasadvancedautonomousdrivingdelays,ourlatestresearchrevealssignificantgrowth

areas—somepoweredbyAI—intheautomotivesoftwareandelectronicsmarketthrough2035.

ThisarticleisacollaborativeeffortbyDominikHepp,MartinKellner,andSörenJautelat,withMichaelGuggenheimerandTomásAloise,

representingviewsfromMcKinsey’sAutomotiveAssemblyPracticeandtheMcKinseyCenterforFutureMobility.

January2026

Theautomotivesoftwareandelectronicsmarketthrough20351

TheautomotivesoftwareandelectronicsmarketisnothomogenousandthatconsiderablechallengesandarchitecturesandADAScouldpromotegrowthforthe

transitioningtozonalandcentralcomputingarchitecturesuncertaintiespersist.automotivesoftwareandelectronicsindustry,various

thathelpenablemorescalable,software-definedvehiclesfactorscouldcomeintoplaythatmayalterthefuture

(SDVs)thatsupportadvancedfeaturessuchasover-the-airForexample,continuedadvancementsincapabilitieshavebeenlandscape.Disruptionsindemand,forexample,could

1delaylaunchofnewplatformsaswellastheadvanced

updates,enhancedconnectivity,andgenAIintegration.

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