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全球化对国际商务影响与挑战.pdfVIP

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  • 2026-03-16 发布于北京
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全球化对国际商务影响与挑战.pdf

    1

    Globalization

    Thischapterisdedicatedtointroducing

    Learningobjectivesthestudenttotheemergenceofanew

    andintegratedworldofbusinessin

    whichthetraditionalbarrierstocross-

    bordertradeandinvestmentincluding

    distance,timezones,language,

    differencesinnationalgovernment

    regulation,cultureandbusinesssystems

    •Exinwhyitisimportantforrecedeinsignificancedueto

    managerstodaytohaveaglobalglobalization.Thediscussionof

    perspective.contemporaryissuesininternational

    •Exinthethreecomponentsofbusinessillustratestheuniquechallenges

    globalizationofinternationalbusiness.Areviewof

    •Describeitseffectsonmarketsandmacro-economicandpoliticalchanges

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