中级bec28考试真题及答案.docxVIP

中级bec28考试真题及答案

一、单项选择题

1.Whichofthefollowingisthemostappropriatewaytostartabusinessemail?

A.Hithere!

B.Goodmorning!

C.Dear[Recipientsname]

D.Hello!

答案：C

2.WhatdoestheacronymSWOTstandforinbusinessanalysis?

A.Strengths,Weaknesses,Opportunities,Threats

B.Strategies,Weaknesses,Options,Threats

C.Strengths,Weaknesses,Objectives,Targets

D.Strategies,Weaknesses,Opportunities,Targets

答案：A

3.Whichofthefollowingisakeyelementofasuccessfulmarketingcampaign?

A.Acatchyslogan

B.Alargebudget

C.Acleartargetaudience

D.Afancylogo

答案：C

4.