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5.2茶香何以再飘万里：从“国饮”到“国潮”的破局之路_译文_202608121840.docxVIP

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5.2茶香何以再飘万里：从“国饮”到“国潮”的破局之路_译文_202608121840.docx

    Howcanthefragranceofteaspreadacrossthousandsofmiles:ThebreakthroughpathfromnationaldrinktoChina-fashion?

    InthememoryoftheChinesepeople,teahasneverbeenmerelytea.Itisthe*TreatiseonTea*byLuYu;itisanEasterntreasurethatrivalsporcelainalongtheSilkRoad;anditisaculturalsymbolcarriedbyhorsecaravansacrossmountains,rivers,andoceans.TheTeaIndustryDevelopmentResearchInstitutenotesthatthreecenturiesago,asingleboxofWuyiblackteacouldbeexchangedforanentireshiploadofsilver;twocenturiesago,thepronunciationofthech

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