麦肯锡 -Meesho:让电商成为人人可做的生意 Meesho Making e-commerce everyone’s business.pdfVIP

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麦肯锡 -Meesho:让电商成为人人可做的生意 Meesho Making e-commerce everyone’s business.pdf

McKinsey

Company

Meesho:Makinge-commerce

everyonesbusiness

Scalingane-commercestart-upinIndiasdispersedmarketsischallenging,

butinnovation,patience,andpassionatelysolvinghardproblemshave

enabledMeeshosfounderstosucceed.

October2026

Fromastart-upfoundedbytwo24-year-oldsin2015,MeeshohasbecomeoneofIndia’s

leadinge-commercemarketplace.ItsmissionofenablinganyoneinIndiatostarttheirown

businesswithzeroinvestmenthasempoweredentrepreneursandledtoapproximately250

millio

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