从余秋雨到易中天、于丹——论传统文化经典与当代大众文化的对接之途.pdfVIP

摘 要 余秋雨以中国传统文化写彰显中华民族精神的文化散文，成为以传统文化建设当代大 众文化的开拓者，易中天与于丹则直接借助电视媒体使传统文化经典走进当代大众文化领 地。从余秋雨到易中天、于丹，学者借助现代媒体技术利用传统文化经典进行当代大众文 化建设，引起了社会关注，本文通过对这种文化现象进行分析，探讨传统文化经典与当代 大众文化的对接之途及其对古代文论现代转换的借鉴意义。在古代文论现代转换的学术氛 围中，在大众文化的国学热潮中，学者成功地迈出了传统文化经典与当代大众文化的对接 步伐。 在消费主义盛行的媒体时代，传统文化经典与当代大众文化的合作、学者与大众的合 奏、学术与媒体的合谋，这三大对接引出功过评说纷纷，对接的本质是媒体、学术与商业 场域在社会逆分化中走向“分融”，官方人士、学者与大众这些社会场域中的行动者为巩 固和提高社会地位，既相互斗争又寻求共赢的平衡，对接得以实现则是因为当代大众文化 的儿童化倾向与大众文化消费的游戏化方式。使古代文论的思想资源为今所用才能真正延 续古代文论的民族精神，传统文化经典与当代大众文化对接的成功经验，对古代文论在学 术层面上的转换与研究具有一定的方法论意义。 【关键词】大众 学者 媒体 传统文化经典 当代大众文化 对接 I Abstract AAbbssttrraacctt It has been raised awareness that Chinese scholars, employing the traditional cultural classics, construct contemporaryMass Culture by the aid of the modern media technology. Take for example, Yu Qiuyu, a pioneer of the contemporary Mass Culture. He wrote prose with Chinese spirits on the basis of Chinese classics. And Yi Zhongtian and Yu Dan, the leading people who promote the popularity of traditional culture with the help of TV media, make Chinese classics one part of Mass Culture. Through the analysis of this cultural phenomenon, this thesis probed into the joint ways of the traditional cultural classics and the contemporary Mass Culture andthe significance ofthe transformation ofthe classics. However, there has been a heated discussion about advantages and disadvantages of the successful transformation, including the combination of traditional Chinese classics and Mass Culture, the chorus of scholars and masses and the collaboration of academics and media. The origin of the transformation is the “joint and disjoint” of media, academics and business, in which government officials,scholars and masses, in order to consolidate andenhance their social status, struggle to balance between w