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The Research of the Countermeasures to the Audit
Quality Control of A accounting firm
Abstract
In recent years, with adjustment and optimization of its market positioning and
outstanding of professional service characteristics, the small accounting firms pay
more and more attention to practice audit quality control, this reality makes a number
of small accounting firms take the small but competitive and excellent development
road. At the same time, the vigorous development of small enterprises also brought
wider business market and promising prospects for the development of small firms.
Nowadays, small accounting firms has become an important part of audit market and
the CPA industry. According to statistics, as of 2012, the number of registered public
accounting firms in CICPA is 8067 (not including branches). Among them, most of
the firms are small accounting firms, accounting for about 97% of the total number of
accounting firms.
However, we should also recognize that behind such a strong development
momentum problems still remains. Because of subjective ideas of management and
profit mentality as well as objective industry trend and regulation environment
problems, there are still a considerable number of small accounting firms paying great
attention to business development and income increase, so they may neglect and
weaken the audit quality control. In addition to that, limited liability is still the
mainstream in small accounting firms, and firm managers risk consciousness and
responsibility consciousness is also relatively weak, so the small firms are inclined to
loosen quality control; at the same time, the rapid increase in the number of small
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