点击职业英语 文秘英语 Unit10教参审1.docVIP

Unit 10 Sales and Marketing 第10单元 市场营销 1. Getting Started 课前活动 【练习参考答案】 Activity 1 Work in pairs. Discuss the following questions with your partner. Answer Key: Marketing is the part of your business where money is made. You let people know that you’ve got a product they want, you sell it to them and deliver to them and they pay you. You make a profit; they’ve got the product or service that they need. To make it easy, marketing people break it down into product, place, price and promotion. The four “Ps” of marketing, also called a “marketing mix” (销售组合), provides the customer with the rig