ENERGY STARreg; SALES ASSOCIATE TRAINING.ppt

What is ENERGY STAR? ENERGY STAR is a government-backed program that helps consumers identify energy-efficient products. ENERGY STAR qualified products: Save energy Save money Save the environment Why Buy ENERGY STAR? ENERGY STAR qualifies both DTAs and Digital TVs, which consumers can use to receive digital broadcasts. Qualified DTAs and Digital TVs use less energy than standard models. By choosing ENERGY STAR, consumers can save money on their electricity bills and help protect the environment—all without sacrificing quality or performance. Saving Energy = Saving Money ENERGY STAR qualified products use less energy and cost less to operate resulting in: In the U.S. alone, EPA estimates that conventional DTAs could consume more than 3 billion kilowatt hours of energy per year and cost Americans $270 million annually in additional electricity bills.* Choosing an ENERGY STAR qualified DTA helps reduce those additional electricity costs. * Depending on viewer behavior and product design Saving Energy Helps Protect the Environment ENERGY STAR? SALES ASSOCIATE TRAINING Digital-to-Analog Converter Boxes (DTAs) About ENERGY STAR The ENERGY STAR mark ranks among the highest level of influence on product purchase among all consumer emblems, similar in ranking to the Good Housekeeping Seal. ENERGY STAR Sales Value SOURCES: EPA Office of Air and Radiation, Climate Protection Partnerships Division. National Awareness of ENERGY STAR? for 2007: Analysis of 2007 CEE Household Survey. U.S. EPA, 2008.“ENERGY STAR Overview of 2007 Achievements.” April 2008. Consumer awareness and desire for efficiency savings is high. In 2007, more than 70% of households nationwide recognized the ENERGY STAR label. Of households that purchased ENERGY STAR products in the past year: More than 70% of them reported the label as influential to their purchasing decision. More than 80% of them reported they are likely to recommend ENERGY STAR products to frie