什么是山寨文化“山寨”一词源于广东话。是一种由民间IT力量发起的产业现象。其主要表现为仿造性快速化.ppt

* What is the culture of “shanzhai” The word “shanzhai” comes from Cantonese. It’s a explosion of IT among the ordinary people. It focus on counterfeiting, rapid production, and popularization. The small workshops rely on imitate the famous brand, such as cell phone, MP3, MP4, and other digital merchandise. Different people hold different opinion about this phenomenon. Its merit: ①.All sided function The shanzhai versions usually have a lot of advanced function . ②.Easily to operate, and emulate much like the real ones The merchant usually bring forth new ideas to the shanzhai editions. ③.Cost inexpensive People can use the least money to buy the most fashionable merchandise, especially for the teenagers. ④.Obtain sudden huge profits Its shortcomings ①.Result in public anger The shanzhai version usually falsify scripture that sometimes the public cannot accept. ②.completeness but not as good as the original one ③the issue of copyright版权 The shanzhai one mainly comes from the classic, so it’s hard to judge whether it is a pirate version盗版 My perspective about “shanzhai” First, it is a inevitable product of the marketing economic. We regard this kind of culture as a combination of the creation and wisdom from the folk. Second, it has brought about many positive element to promote the development and progress of the society. The last but not the less, we should absorb the best feature of the culture and abandon scum糟粕。 *