中小企业论文中小企业发展瓶颈的识别与突破.docVIP

中小企业论文：中小企业发展瓶颈的识别与突破 【中文摘要】中小企业在推动我国社会经济发展中的作用十分突出,主要表现在促进增长、吸纳就业、活跃市场、推进技术创新和成果转化等方面。但目前,我国中小企业的发展态势不容乐观。很多中小企业在度过创业期后,走入发展困境。中小企业的平均寿命非常短,很多企业尝试自我拯救,却因为缺乏理论指导,不能认清企业发展的关键瓶颈,而陷入头痛医头,脚痛医脚的盲目境地。本文将中小企业的发展瓶颈作为研究对象,包括两个部分：瓶颈的识别和瓶颈的突破。本文以约束理论为基础,通过对ZJ酒业案例的分析,利用现代战略分析工具深入研究ZJ酒业存在的发展问题,结合约束理论的思想,识别中小企业普遍存在的瓶颈问题,并试着对这些瓶颈之间的关系和重要性进行分析,理清突破支点,最终形成一套适合中小企业识别和突破发展瓶颈的方法。在案例的分析过程中,本文分析了企业的内在因素和外在因素,找到制约企业发展的瓶颈问题,本文认为制约企业发展的因素很多,瓶颈是内外部因素共同作用的结果。但相对而言,由于中小企业对外部环境的改善能力有限,因此本文将中小企业发展瓶颈问题的研究重点放在企业的内部,这也是本文的立足点和归结点。本文的创新点主要包括：(1)采用了一个新的典型案例作为实证分析的研究对象,将约束理论更进一步的应用到企业发展瓶颈的研究中；(2)本文认为对于约束重要性的排序是有方法的,运用约束理论的基本思想和方法,将企业的瓶颈按照重要性的不同,加以区分和重点对待,提炼出基础性约束和非基础性约束的概念；(3)通过战略分析的有关工具,分析企业的相关资料,作为识别瓶颈的一般方法。 【英文摘要】The small and medium-sized enterprises play a very prominent role in china’s social and economic development, especially in promoting growth, creating jobs, technological innovation and transformation. But now, the development trend of SMEs in China can not be optimistic. After a period of rapid growth, many small and medium enterprises are caught in development difficulties. Whose average lifespan is very short, many companies try to self-rescue, but they lack theoretical guidance, can not understand the key bottleneck in the development of enterprises.This dissertation takes the small and medium-sized enterprise抯 development bottleneck as the research object, it consists of two parts:how to recognize and how to break through the bottleneck. Via the strategic analysis of the ZJ wine company, it recognizes the common development bottleneck of the small and medium-sized enterprise. After that the author combines with the constraint theory to analyze the relationship of the constraints, and then find the breakthrough. By means of these analyses, this dissertation finally forms a set of suitable method for recognizing and breaking through the small and medium-sized enterprise抯 development bottleneck.Recognition and breakthrough of the bottleneck are the research objects of this dissertation.