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Singapore Management University Institutional Knowledge at Singapore Management University Research Collection Lee Kong Chian chool Of Lee Kong Chian chool of Business Business 5-1991 Interpreting and Responding to Strategic Issues: The Impact of National Culture Susan C. Schneider INSEAD A rnoud De Meyer Sing ap ore Managem ent University, arnouddemeyer@.sg Follow this and additional works at : http://ink ..sg/lkcsb_research Part of the Business Administration, Management, and Operations Commons, and the trategic Management Policy Commons Citation chneider, usan C. and De Meyer, Arnoud. Interpreting and Responding to trategic Issues: The Impact of National Culture. (1991). Strateg ic Managem ent Journal. , 12(1) , 307. Research Collection Lee Kong Chian chool Of Business. Available at : http://ink ..sg/lkcsb_research/4111 This Journal Article is brought to you for free and open access by the Lee Kong Chian chool of Business at Institutional Knowledge at ingapore Management University. It has been accepted for inclusion in Research Collection Lee Kong Chian chool Of Business by an authorized administrator of Institutional Knowledge at ingapore Management University. For more information, please email libIR@.sg. Interpreting and responding to strategic issues: The impact of national culture Susan C. Schneider Arnoud De Meyer INSEAD Published in Strategic Management Journal , 1991 May, Volume: 12 Issue: 4 Pages: 307-320 doi: 10.1002/smj.4250120406 Abstract Perceptions of environmental uncertainty and organizational control influence strategic behavior. As national culture influences these perceptions we expect to find cultural differences in interpretation and response to strategic issues. Given a case describing an issue concerning deregulation of the U.S. banking industry, managers completed questionn