商务英语Lecture 3 Structure and Style of Business Writing.pptVIP

Letter Structures and Placement Broadly speaking, business letters are usually composed of the following twelve elements: * * * * * * Structure and Style of Business Writing The first impression a business letter makes often determines whether the letter will be read and the reader’s reaction to the letter, so business letter writers must, in addition to composing well-written sentences and paragraphs, communicate their thoughts in efficient, appropriate letter form. 1.Letterhead（信头） 2. Date（日期） 3. Inside Address（信内地址） 4. Attention Line（指明收信人） 5. Salutation（称呼） 6. Subject Line（事