毕业论文（参考）企业并购中的文化整合问题研究.docVIP

企业并购中的文化整合问题研究  中 文 摘 要 20 世纪以来，伴随着世界经济生活中多次风起云涌的企业并购浪潮以及并购失败的惨痛教训，人们对并购风险已普遍有所认识。对于并购失败的原因，虽然还未形成共识，但有一点却是一致的，即并购后的整合不仅是成功的关键，而且是远比完成并购交易要复杂和困难得多的工作。文化整合在企业并购中扮演着及其重要的作用，其成功与否，直接关系着企业并购的成败。本文通过文献研究及案例分析两种方式，对文化整合各个环节进行了归纳阐述，使文化整合问题系统化、形象化，以期能为中国企业并购中的文化整合提供良好的借鉴模式和操作规范。 第一章：研究的背景及动因。简要介绍了论文研究的背景和研究的动机。 第二章：文献综述。主要归纳介绍了国内外的研究情况，以及对本文的研究思路、研究方法和研究的现实意义进行了简要介绍。 第三章：并购企业文化冲突研究。对企业并购、企业文化等基本概念进行了界定，分析了文化冲突的产生原因，阐述了文化冲突的内容。 第四章：企业并购中的文化整合。介绍了企业文化整合的内容、原则，探讨了企业并购中文化整合的过程及模式，提出了并购企业文化整合的对策性建议。 第五章：案例分析。介绍了联想与IBM的PC业务并购案例，对联想与IBM并购后的文化整合问题进行了较为详细的分析。 关键词：企业并购， 企业文化，文化整合 Abstract Since the 20th century, waves of mergers and acquisitions (MAs) and their failure in the world economy have aroused an awareness of the risks in MAs. While no consensus has been reached about the reasons for their failure, it is generally accepted that post-MA integration is not only the key to MA success, but also a mission much more complex and difficult than concluding MA deals. Culture integration plays an essential role in MAs and is directly linked to their success or failure. This present paper sets out to make a systematic and concrete analysis of culture integration through literature review and case study, with a view to offering a model and standard for culture integration in MAs by Chinese firms. The paper is made up of five chapters. Chapter 1: research background and motivation. It briefly discusses the background and motivation of the study. Chapter 2: literature review. It offers an overview of research at home and abroad and makes a brief introduction of the research methodology and the significance of the study. Chapter 3: culture conflict in MAs. It defines basic concepts such as MAs and corporate culture, and analyzes the reasons for and content of culture conflict. Chapter 4: culture integration. It covers the content, principles, process and models of culture integration in MAs, and makes recommendations for culture integration. Chapter 5: case study. It deals with the case