对某连锁企业资金运行管理.doc

赵坤 加利福尼亚大学 摘 要 随着商品零售产业的不断发展，原有的零售业态已经不能满足现在社会高速发展的规模化、国际化的需求，全球零售业态开始了大规模的改革。在这样的背景之下连锁经营企业开始成为市场的主流。本文从连锁经营企业的特点出发，根据目前看连锁企业资金运行管理现状，并以国美家电连锁企业为例，对其财务状况进行详细分析，而引出连锁经营企业资金运行管理中存在的问题，提出相应的建议及解决措施。本文通过对阐述连锁企业资金运行的理论基础，并从多个角度阐述连锁经营企业与一般企业的区别；通过数据分析连锁经营企业的资金运行管理现状并结合实际分析某With the continuous development of retail industry, the original already cant satisfy now social high speed development of retailing forms scale, internationalization of the demand, the global retail format began a large-scale reform. Against this background chain business enterprises has become the mainstream of the market. In this paper, starting from the characteristics of chain operation enterprises, according to the current chain enterprise capital operation management present situation, and gome home appliances chain enterprises, for example, a detailed analysis about its financial condition, and lead to chain operation problems existing in the operation and management of enterprise funds, puts forward corresponding Suggestions and solutions. This paper explained the theoretical basis for chain enterprise capital operation, and from various angles in this paper, the chain business enterprise and the general difference between enterprises; Through data analysis of chain operation enterprises capital operation management present situation and combining with actual analysis of some chain enterprise capital operation management existence question and reasons and finally puts forward the countermeasures, countermeasures effectiveness through comparative analysis. Tries to reveal the chain enterprise capital operation and management of potential crisis, prompted chain for a rainy day, fully aware of the importance and urgency of money management, and establish scientific and effective capital management system as soon as possible. For studying chain enterprise capital operation management for chain enterprises implement the correct capital operation in our country, ensure the flow of funds, reduce