商务英语-unit2-1下载.pptVIP

Unit Two Letters, Faxes, and Memos Writing This unit introduces and practices the skills required to deal with the writing tasks. It covers: * How to layout a business letter or memo * Some “golden rules” for writing letters, faxes and memo * Practice in writing routine letters, e-mails, faxes and memos 2.1 Communicating in writing A. 1. Identify the different kinds of correspondence on desks. 2. Which of the items would you attend to first? It depends on the real situation, normally one might open the airmail letter first and deal with the internal memo last of all. B. Memo What is a memo (memorandum)? a letter you send to people who woke in the same organization. It is meant for quick and easy reading, and are also kept in files for future reference. usually does not have a complimentary close, because you are familiar with the reader of a memo you can use less formal writing When to write a memo * if a response is required from the reader * if you are communicating with only some of the company personnel * if you want to make sure that important information is received by everyone * if the information needs to be kept in file for future reference. The purpose of writing a memo to inform to request action Please report the discussion result: - the features of the layout and language of a memo - who “HGW” is and what his or her job is. MEMO To: All Staff From: Heady, the Head Honcho Date: June 1, 2006 Ref.: Subject: New Memo Format Effective In order to make interoffice communications easier, please adhere to the following guidelines for writing effective memos: - Clearly state the purpose of the memo in the subject line and in the first paragraph. - Keep language professional, simple and polite. - Use short sentences. - Use bullets if a lot of information is conveyed. - Proofread before sending. - Address the memo to the person(s) who will take action on the subject, and CC (carbon copy) th