杜林威大型连锁超市物流配送管理研究杜杨铭详解.doc

大型连锁超市物流配送管理的研究——以沃尔玛在中国的物流配送管理为例 学生姓名： 专业名称： 指导教师： 摘要 中国进入WTO之后，国外零售企业如家乐福、沃尔玛陆续登陆我国，这使得中国国内的零售业受到了前所未有地冲击，但同时也为我国的零售业向大型连锁超市方向发展树立了看得见的榜样。 连锁超市由于在降低成本、扩大规模、提高竞争能力等方面的独特优势，已经成为超市的主流和方向。随着国内外大型连锁超市的激烈竞争，作为连锁经营的“神经中枢”的物流配送显然已经成为超市竞争的重点。对于大型连锁超市来说，配送是连锁经营构成核心竞争力的重要组成部分，它代表了现代商品流通的发展趋势。随着连锁超市的发展，以及超市寻求新的利润源泉的需要，配送越来越发挥着重要的作用。 本文通过对全球500强企业榜首的沃尔玛物流配送模式进行分析，总结出沃尔玛配送成功的原因以及针对目前连锁超市的配送和沃尔玛采用的独特配送模式在中国的运行发展存在的问题，提出相应的建议和措施。 关键词：大型连锁超市 物流配送 配送模式 配送中心 供应链 Abstract Owing to a special advantage in reducing costs, expanding scale and improving competitiveness, Chain supermarket become fashionable and directive. But the mayor chain supermarket is different from a normal chain supermarket from scale and economic condition. It is better to learn something from some international mayor chain supermarkets like Wal-Mart related in this article. With the intensification of competition among the chain supermarket which is in country or out of country, logistics distribution become a focus of supermarket competition. And unified distribution is an important part of core of chainable management for a mayor chain supermarket. It stands for trend of modern goods circulations development. With the development of chain supermarkets and the need that supermarkets seek for a profitable recourse. Unified distribution becomes more and more important. Nowadays partly mayor chain supermarket has built up their own goods distributed unified. This is the inevitable result that mayor chain supermarkets continue to expand the scale of supermarkets development. Building distribution center will be directly related to supermarkets profit of scale and advantage of economy. So building a modernized distribution center is necessary. Keywords: mayor chain supermarket, logistic distribution, distribution model, distribution center, Supply chain  目录 摘要 I Abstract II 目录 III 1 绪论 1 1.1 研究背景 1 1.2 研究目的意义 2 1.3 国内外大型连锁超市配送管理的发展状况 2 1.3.1 国外大型连锁超市配送管理发展状况 2 1.3.2 我国大型连锁超市物流配送管理的发展状况 3 2 理论综述 5 2.1 物流配送及配送模式