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毕业设计英文翻译资料 题 目： 如何提升企业核心竞争力 院 （系）： 成人教育学院 专 业： 市场营销 学生姓名： 刘俊宇 班 级： 2010级 学 号： 2010199755117 指导教师： 2011年11月20日 How to enhance the core competitiveness of enterprises The meaning of core competitiveness of enterprises and characteristics, focusing on the different dimensions of the improved competitiveness of the companys core strategy. The tide of the market economy, how companies can get in the fierce competition advantage, and achieve the best interests of the modern enterprise has become the focus of attention. The focus is how to enhance their core business competitiveness. 1 the meaning of core competitiveness of enterprises Core competence is a way to have long-term competitive advantage in the competitive ability of a collection, there are three implications: First, companies must have a strong integration of resources and response capabilities; Second, companies must have strong organizational and management capacity; third companies have strong technology competitiveness. 2 the characteristics of the core competitiveness of enterprises 2.1 is the core competitiveness of its starting point the user needs Core competencies that provide users with more and better products or services of value as a starting point, which is to meet the market needs, but also corporate objective to achieve long-term development needs. 2.2 The core competence is a unique, high-value can not easily be replaced competitiveness Core competence is unique, is not owned by other companies or competitors, competitive, but also a greatly enhance capture market opportunities and avoid threats to the competitiveness of the environment, to further encourage enterprises in the fierce market competition to keep long-term competitive advantage. The core competence is in the business growth and development and growth in the formation of a c