5.productinstruction研讨.pptxVIP

Translation of Product Instruction: Critical Analysis Brainstorming 1. What is a product instruction? 产品说明书就是生产企业向广大公众和用户介绍宣传其产品的说明性材料或文书。 它主要运用说明的表达方式对说明对象进行诠释、介绍，而不是运用记叙、描写、议论或抒情等手法对说明对象进行描绘。 Brainstorming 2. What are the functions of product instruction? 介绍商品 指导消费 扩大销售 Brainstorming 3. Which types of text do product instructions belong to? Expressive Informative Vocative Brainstorming 4. What can we usually read in a product instruction? 胖胖瓜子仁 本品选用中国特产天然无壳南瓜子为原料，富含人体所需之营养成分和微量元素，经独特工艺处理，外形晶莹饱满，风味脆香可口。为理想之保健旅游佳品，堪称“天下一绝”。 配料：天然无壳南瓜子、食盐、天然调味品。 贮藏：低温、干燥 保质期：七个月 生产日期：见封口处 金嗓子喉宝 都乐含片说明书 金嗓子喉宝?都乐含片精选青果、罗汉果、薄荷脑等精制而成。 [名称]金嗓子喉宝?都乐含片 [配料表]蔗糖、淀粉糖浆、青果、金银花、薄荷脑、桉叶油、罗汉果、桔红、八角茴香油、香蕉香精适量。 [食用方法]含服，每次一片、一日6次。 [净含量]2.0克X20片 [保质期]24个月 [批准文号]桂卫食准字[2003]第027号 Brainstorming 4. What can we usually read in a product instruction? 商品的特征、功能和成份 安装/使用/服用/饮用/食用的方法 注意事项 主要性能、指标及规格 Brainstorming 5. What are the linguistic features of product instructions? Precise 保质期：－18。C以下温度保存12个月。 Shelf life: Twelve months (to be kept under the temperature of -18.C) Peak blood levels are reached within one hour after oral administration of Certirizine. The plasma half-time is approximately 10 hours in adults, 6 hours in children aged 6-12 years and 5 hours in children aged 2 to 6 years. 口服仙特明后一小时内达到血液浓度最高峰。成年人中血浆半衰期大约10小时，6-12岁儿童中6小时，2-6岁儿童中5小时。 Brainstorming 5. What are the linguistic features of product instructions? Concise＋terms Capabilities of Signal Conditioners: mA, mV, V, A, frequency, strain gauge and potentiometer inputs for signal conditioners; analog and digital communication capabilities 调制解调器的性能：信号调节器的mA, mV, V, A，应变计和电位计输入；模拟和数字通信功能 本冲床主要用于冲孔、落料、弯曲、浅拉伸，剪切等冷加工工艺。 The press is mainly suitable for cold working operations, such as punching, blanking, bending, shallow drawing, cutting and so on. Brainstorming 5. What are the linguistic features of product instructions? easy to understand 雨衣淋湿，须挂阴凉通风处阴干，忌在烈日下暴晒，如有皱褶，不可熨烫。 The wet raincoat has to be dried in a shady an