跨文化交流与国际教育(2rdweek)介绍.pptx

English For International Academic Exchange Lecturer: Zhu Xiao-jiang (Alex) 10th March. 2015 Origins of Cross-cultural Communication（跨文化交际的起源）: 起源冷战时期：The world was, in the Cold War era, polarized into two powers: the East and the West. 社会发展推动文化交流：changes and advancements in economic relationships, political systems, and technological options began to break down old cultural barriers（打破文化壁垒）. 国际化的产生：Business transformed from individual-country capitalism to global capitalism. Thus, the study of cross-cultural communication was originally found within businesses and government, both seeking to expand globally. 跨文化交际的初始内容：language training and cultural awareness promotion among employees（商业人员培训）; government employees received trainings and prepared for overseas posts（政府职员培训）；implementation of a “world view” perspective in the curriculum of higher education（高等教育培养国际化视野）； 正式开端：In 1974, the International Progress Organization（国际化进程组织）, with the support of UNESCO （联合国教科文组织）held an international conference on “The Cultural Self-comprehension of Nations”（国际会议“世界各国对自身文化的理解”） 提出： 1、organize systematic and global comparative research on the different cultures of the world“（系统研究不同文化） 2、 ”to make all possible efforts for a more intensive training of diplomats in the field of international cultural co-operation ... and to develop the cultural aspects of their foreign policy.“（强化培训外交人员的国际文化合作意识和能力、促进各国文化外交政策的发展） 高校所扮演的角色： increasing pressure for universities across the world to incorporate intercultural and international understanding and knowledge into the education of their students.（高校面临着前所未有的压力） International literacy（国际化意识）and cross-cultural communication （跨文化交际）have become critical （关键）to a country’s cultural, technological, economic, and political health. Students must possess a certain degree of global competence to understand the world they live in and how they fit into this world. Geographical Concept about the world The Near East, the Middle East, the Far