“我是大学生—学会恋爱”比赛策划书.docVIP

2014年3月中南财经政法大学 “我是大学生——学会恋爱” 比赛策划书 2013年4月18日SWOT分析·····················································4 二、活动目的、意义和目标·································6 1、目的······································································6 2、意义······································································6 3、目标······································································6 三、资源需要·············································71、人力资源··································································7 2、物力资源··································································7 四、活动开展·············································7 1、时间选择··································································7 2、前期宣传··································································7 3、比赛一····································································8 4、比赛二···································································10 5、比赛三···································································11 五、危机预警机制········································12 1、外部人为因素·····························································12 2、工作失误因素·····························································12 3、不可抗力因素·····························································13 六、经费预算············································13 七、活动效果展望········································13 1、参与度方面·······························································13 2、活动组织方面·····························································14 3、活动满意度·······························································14 4、活动危机处理方面·························································14 5、本次比赛的影响···························································14 一、活动背景 1、基本情况简介 “中国的情况是，很多家长不允许学生谈恋爱，甚至在读大学了还有很多家长反对恋爱，但等到大学一毕业，所有家长都希望马上从天上掉下来一个各方面都很优秀而且最好有一套房子的人和自己儿女恋爱，而且要结婚。想的很美啊。”韩寒 “听说大学里要是不谈恋爱的话，工作后就只能等着相亲，然后看个电影，再吃个饭就结婚了……”、“大学，要么好好读书，要么好好谈场恋爱。如果两者皆无，很失败。” 在网上，此类帖子屡见不鲜，相比较于70后大学生“先立业后成家”的婚恋观，现代80后、9