Unit 7 消费者行为学new.pptVIP

* * Unit 7 消费者行为学 Part A概述 Part B 消费者行为学：出现的趋势 I. Language Focus Para.4: The aforementioned definition includes consumer activities that help businesses understand why consumers buy what they buy as well as why they behave the way they do. Aforementioned意为“前面所述的，上述的”；that help businesses understand…为定语从句，修饰activities; why consumers buy what they buy为understand的宾语从句；as well as意为“也，和”。 Para.7: Issues particularly relating to recycling are becoming integral as environmental or “green” marketing become more popular. 此句中relating to recycling为分词短语，做后置定语，修饰issues; as引导一个时间状语从句。 Para.12: Given th