运营管理7.ppt

Operations ManagementLocation StrategiesChapter 8 Outline Global Company Profile: Federal Express The Strategic Importance of Location Factors That Affect Location Decisions Labor Productivity Exchange Rates Costs Attitudes Proximity to Markets Proximity to Suppliers Proximity to Competitors (Clustering) Outline - continued Methods of Evaluating Location Alternatives The Factor-Rating Method Locational Break-Even Analysis Center-of-Gravity Method The Transportation Method Service Location Strategy How Hotel Chains Select Sites The Telemarketing Industry Geographic Information System Learni