chapter 4 news headlines.pptVIP

 Functions Categories Features of headlines Grammatical features Lexical features Rhetorical features Punctuational features 1. Functions of Headlines Summarizing the story Arousing the reader’s interest 2. Categorization of Headlines 2.1 according to form Streamer/banner headline Printed in extra large letters across the top of the cover page of the newspaper通栏大标题 Flush left headline It consists of two or three lines of headline, each one set flush left to the left side of the space （左对齐标题） inverted pyramid form Cross-Line Headline While it is a large headline, it does not span the ent