OpenRice2.pptVIP

Open Rice – online food ordering Business Model (Current) Business Model (Mature) Estimation of Finance Financial Plan Company Future Profit Growth Plan Thank You! Open Rice Start-Up Online Food Services 2012 Contents Background Our Product Business Model Financial Plan Company Future What do I eat for lunch? Bring from home Base floor canteen Take away from convenient store Go to the restaurant 80% like 5% like 10% like 15% do 40% do 30% do 90% like 15% do 70% I am disappointed David: I want to have more choices of restaurants I like Kitty: What others like 70% 15% 15% Mummy made food I am ok for the current status James: Easy to order Mandy: Get discount! It’s not a dream! Alex: Deliver food my office I am looking for… 1 4 1. Order whatever you like - Provide first-class delivery service - Cover most of the restaurants in LuJiaZui area 2. Order easily - Website / Apple apps / Android apps - One click! Simple! 3. Commenting and sharing - Find what others like - Share what your like 2 3 4. Discount and bonus - More order, more share, more cheap - Cheapest promise Restaurants 90% Revenue Customers Joint Fee Advertisement Service Fee Delivery Fee 10% Revenue, ￥2 at least Restaurants 90% Revenue Customers Joint Fee Service Fee Advertisement Delivery Fee 10% Revenue, ￥2 at least Revenue Cost Net Profit Human 200,000 ppl in LJZ 2% buy our product ￥25 each person 10D per week Service: 3k * 2 IT: 8k * 2 Admin: 3k Finance: 4k Deliveries: 7K Other: 4k Profit Revenue: ￥100,000 / M Cost:￥56,000 / M Net Profit ￥44,000 / M Net Profit ￥500,000 / Y Server related: 1k / M Human: 40k / M Office: 5k / M Other: 10K / M Totally, we need prepare 1.5y cost of 168k as our started fund. A B C 65% 25% 10% A. Private fund B. Revenue in first half year C. Loan of 16.8k Advertisement and Delivery Fee will be the 2 major pillar of our profit Service Fee Joint Fee Advertisement Delivery Fee 200k 250k 300k 400k 500k 1st ha