中北大学ktv消数费市场swot分析.docVIP

Strength Weakness financial and policy supported by the government to BTA a powerful marketing team which has extensive experience excellent tourism product: Barbados good relationships among hotels, travel agency and advertising agency various activities 1.unappropriated competitive position 2.products diversification 3.Worse marketing position, high customers defection rate 4.No clearly stated visionIn sufficient foreign language skills in Barbado Opportunities Threat Rich tourism resources Close to US mainland which has location advantage and conven