战略管理起源.pptVIP

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战略管理起源

要举例说明。 * * 3学分班级必做,2学分选做。 The strategic management process is dynamic. Itami(1992): dynamic strategic fit Porter(1996): selection and transformation Strategic change Competitive advantage Definition: anything that a firm does especially well compared to rival firms. IO and RBV Two effective measures: Firstly, continually adapting to changes; Secondly, capitalize changes in external trends and events and internal capabilities, competencies, and resources. Strategist Definition of strategist (perspective of authorities): they are individuals who are most responsible for t

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