商务英语写作 Unit 1.docVIP

课程名称 English Writing (2) 课序 Chapter 8 授课对象 英语专业12级本科 授课时间 第8周（2 periods） 章节标题 Chapter 8 Business Proposals Business Plans 目的 与要求 Help the students learn and explain the basics of business proposal writing; 2. Enable the students understand and explain some generic formats in proposal; 3. Let the students have a general understanding of the elements of a business plan; 4. Enable the students to identify and explain business plan deployment and controlling. 重点 与难点 Emphases and difficulties: Winning elements of a business proposal. Detailed form for proposal writing. Elements of a b