《关于科技学院开奶茶店的可行性分析》.docVIP

编号：（xxxxxxxxxxxxxx） 贵州大学科技学院 《投资项目可行分析》课程论文 题 目：关于科技学院开奶茶店的可行性分析 院 （系） 商 学 部 专 业 工商管理 学生姓名 成 绩 评 语 ? 目 录 摘 要 III 关键字 III Abstract IV Keywords IV 引 言 1 1 1 1.1 项目背景： 1 1.2 目的： 12.1 奶茶店的市场规模： 1 3 奶茶店的选址分析： 2 3.1 ： 2 3.2 ： 2 4 分析： 2 4.1 ： 2 4.2 ： 9 5 奶茶店的经营理念： 11 5.2 优美舒适的环境 6 分析与总结 12 致 谢 13 附录一、 调查问卷 14?关于科技学院成立奶茶店的可行性研究 摘 要 随着经济的快速发展和人民生活水平的逐步提高，人们对追求生活的品味也在不断的上升，在大学校园里，奶茶在逐步取代饮料在大学校园中的市场份额，而奶茶成渐渐成了消费的热点，这对商家来讲是一个潜在的。对的消费情况无疑值得我们深入的探讨和分析。 本篇报告主要调查了科技学院在校学生的消费及追求因素，发现大多数学生都喜欢，特别是在、品和上都很在乎，甚至Feasibility study about the science and technology college set up milk tea shop In this paper Abstract With the rapid development of economy and peoples living level gradually improve, people for the pursuit of taste life also in constant rise, on college campuses, milk tea gradually replace beverage market share in the university campus, and milk tea into gradually became another campus consumption hot spots, which is a potential for businesses to make money. Students groups for the consumption demand of milk tea, is worthy of our in-depth discussion and analysis. Today in the 21st century, appeared in front of us many milk tea varieties, it is the modern college students pursuit and yearning of special drinks. Tea originated in Chinas Taiwan, has now spread all over Europe, America, Japan, Australia, southeast Asia and other regions, is one of the mainstream of leisure drinks, popular with consumers. Tea in Taiwan 20 consecutive years ranked the first selection of entrepreneurship. Changes and milk tea taste fresh, delicious, and rich nutrition more fat-free, formed many milk tea series, let consumer choice is wide and more popular among the consumers. This report mainly investigated college students of science and technology of tea consumption demand and the pursuit of factors, found that most students like to drink