2016管理沟通的要素.pptVIP

Management Communication 管理沟通要素（Elements of MC） 信息源 Information Source (Who is initiating action?) 听众 Audience (positive, neutral, or negative ; key or secondary audiences ) 沟通目标 Communication Objective (solving problem) 环境 Environment (internal external) 信息 Message (Consider how much information they need, what doubts they’re likely to have, how your proposal will benefit them?) 媒介 Media （speak, write, call, E-mail, meet, fax, produce a videotape, or hold a press conference ) 反馈 Feedback (Communication is not an act, but a process. ) 尽可能提高你的可信度 ●可信度：是你被沟通者信赖的程度。 ●没有可信度的沟通是