英语与市场调查报告.docVIP

英语与市场调查报告 篇一：服装市场调查报告 英文 Marketing Research 1. Research Purpose ： Now, more and more people pay attention to appearance, people demand for clothing and selection is not only related to the person#39;s psychology, age, personality, also influenced by other objective factors. Therefore , the company in order to get more information and understand the Youngor clothing market situation, questionnaire survey is in progressin the company to meet the needs of the customer 2. Research Content ： （1）Survey methods: combine field investigation with inquiry method and observation method, To learn more about the consumer market demand for clothing by using questionnaire, （2）Scope of survey site： All teachers and students of Guilin University Aerospace and Technology City Resident of Guilin 1, The sample of the survey : In the survey, there are 16 student s , accounting for 22.85% of the total; The White-collar workers and the company staff a total of 14 people, accounting for 20% of the total; there are 9 Ordinary workers, accounting for 12.85% of the total; Individual businessman 11 people, accounting for 15.7% of the total; There are 20 people for the others , accounting for 28.6% of the total. 2, The condition of the age of the respondents: 15-25, there are 27 people, young people accounted for 38.6% of the total; 25-35, there are 18 people, accounting for 25.7% of the total; there are 17 people of 35-45 years , accounting for 24.3% of the total; Eight people over the age of 45, and 11.4% of the total. 3, A monthly income of respondents status: there are 19 people?s Monthly income of 800 yuan of the following , accounting for 27.2% of the total, most of them are students; Monthly income of 800-1500 with 16 people, 22.8% of the total; Monthly income of 1500-3000 with 20 people, 28.6% of the total; Monthly income of more than 3000 with 15 people, accounting for 21.4% of the total. 3. Data analysis of research： （1） the differenc