2016汽车类客户 提案.pptVIP

* * Analysis Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Digital trends Content is the King and Engagement is King’s carriage Trends Strategy Stronger Communication - Consumers spend more and more time on internet - The emphasis of communication is moving to digital part - The fragmented messages are diluting consumers‘ attention, and we need stronger communication Accurate Marketing - Benefited from the information classification, it’s getting easier to identify consumers on internet Group formation of consumers is a na