《浅谈图形元素在海报设计中的运用.doc

浅谈图形元素在海报设计中的运用 摘要：海报是人们极为常见的一种招贴形式，多用于电影、戏剧、比赛、文艺演出等活动。海报中通常要写清楚活动的性质，活动的主办单位、时间、地点等内容。海报的语言要求简明扼要，形式要做到新颖美观Introduction to the application of graphic elements in the poster designation Abstract:Posters are a very common form , and used in film, drama, game, theatrical performances and other activities. The nature of the event, activities of the organizers, time, place, etc should be included in Posters. Posters language need to be concise and the form need to be novel and attractive. The poster as an important form in the visual communication designation and its main function is to convey information, rapidly, simplely, intuitively and clearly in a short time. This requires that when designing posters is novel, simple and unique. Text and graphics is the fundamental element of poster designation, Compared to words, the image conveys information more accurately, that should play role in strengthening the poster to convey the function of information, but Image information is faster, more vivid. German contemporary international renowned master of visual design Professor Huoerge, Matisse once said: A good poster, it should be by graphic language rather than by notes. So, now the poster design mostly uses graphic elements to convey advantage and using graphic elements to achieve better publicity. The use of this kind of design concept and technology not only accelerate the speed of information transmission of posters, and make posters propaganda cut off from the language, geography, culture, but also better motivate people inner emotions, resonate, and achieve to good publicity effect. That shows the importance of the graphic elements, and the application of graphic elements in the poster design is also very important. In the poster design, the use of graphic elements must revolve around posters subject themselves to run the most fundamental and core function. Key words: Posters; Graphic elements;Using 目录 1 前言 3 1.1海报及海报的由来 3 1.2海报的种类 4 1.2.1电影海报 4 1.3