The GE Corporate Culture.ppt

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The GE Corporate Culture Group members: 余海强,刘泽庆,陆钰 Contents Founded in 1892; Jack Welch; Functions of Corporate Culture; GE Corporate Culture; The essence of the GE culture; Changes in GE corporate culture. Founded in 1892 General Electric was created with the merger of Edison General Electric Company and Thomson-Houston Electric Company in 1892. Based in Fairfield, Connecticut, GE now has 227,000 employees with $ 260B revenue and market-cap of $ 390B. If GE was a country, its GDP would rank among the top-30 in the world. GE operates through 11 segments: Advanced Materials, Commercial Finance, Consumer Finance, Consumer and Industrial, Energy, Equipment and Other Services, Healthcare, Infrastructure, Insurance, NBC Universal, and Transportation. Jack Welch In Welchs values, the corporate culture is the most important thing to the business success. And in his management theory that the strategy is the fundamental of business, and the essence of the strategy is the corporate culture. Functions of Corporate Culture Corporate culture plays an important role of their employees and management, especially when the market competition is keen. The influence of the culture is even stronger than the other factors such as managing tactic, managing system and organizing structure. GE Corporate Culture Our People Working Environment Community Leadership Learning Adhere to the integrity Performance-oriented Eager to change The essence of the GE culture Willing to try new things, and willingness to change; There are successful things, but the success has past, GE is not satisfy, and GE always starting from scratch, which is GEs commitment for change; GE vigorously input the person with ability, and also has a good and performance-based culture; Boldly seize every opportunity to respond to every challenge and pursuit of faster and better relentless. Changes in corporate culture Reduce the work, to do the real things Continue to go beyond oneself Leaner, more a

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