- 1、本文档共14页,可阅读全部内容。
- 2、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
Ch. 3: Being a Health Care Consumer Lesson 1: Making Consumer Choices BELL ACTIVITY Make 2 lists. One of things you have bought for yourself in the past two weeks and one of things your parents have bought you at your request. Bell Activity thoughts… How are these two lists different? What does that tell you? You, the Consumer p. 60 How do you spend your money? Clothing? CDs? Food? Jewelry? Shoes? Consumer Anyone who buys goods and services. What is meant by “goods and services”? Besides being a consumer of goods and services, you’re also a consumer of information. Commercials, billboards, advertisements from magazines, etc. Using Your Purchasing Power Wisely As you get older, you have more money to spend. Increased purchasing power = increased responsibility. To choose products and services wisely, you have to be an informed consumer. You need to: Gather and evaluate facts, make comparisons, and weigh your options. Figure 1.3 p. 61 Why Do You Buy? Values Family Background Power of Advertising Influence of Your Peers Cost of a Product or Service Advice of Salespeople Media Messages Media – the various methods for communicating information Mass Media – media that can reach large groups of people. Newspapers magazines Books TV and Radio Movies Recordings Internet Advertising Central part of most media Magazines, commercials, internet advertising Can be very useful – can make you aware of various products and provide information for your purchasing decisions. However, advertisements can be misleading… Misleading Advertisements They may exaggerate positive aspects of a product and omit negative ones. May blend fact and opinion in such a way that you can’t distinguish between the two. To make wise purchasing decisions, you need to know the facts. Do I need that or WANT that? You must recognize the difference between your needs (the goods or services you must have to live) and your wants (the goods and services you would like to have but that aren’t essential) So
您可能关注的文档
- Case Presentation SFU病例报告 SFU.ppt
- Case Study Adenus案例研究adenus.ppt
- Case Presentation Orthopedics and Neurology案例演示骨科和神经.ppt
- CASE STUDY Bakersfield College案例研究贝克斯菲尔德学院.ppt
- Case Study University of Pittsburgh匹兹堡大学案例研究.ppt
- Case Studies from the Pulmonary Function Laboratory肺功能实验室病例研究.ppt
- Case Study 8 University of Pittsburgh案例研究8匹兹堡大学.ppt
- Case study 1 All Saints Catholic Technology School 案例研究1所有圣徒天主教技术学校.ppt
- Case study Kohler Co科勒公司案例研究. California State University .ppt
- Case Study Delirium in an Adolescent Girl With Human 在一个有人的青春期女孩的案例研究.ppt
文档评论(0)