生产与运作管理课程设计生产与作管理课程设计.docVIP

生产与运作管理课程设计 小组成员成员 专 业： 年 级： 重庆大学学院 二O一年月 连续9年蝉联中国自主品牌销量冠军，成为中国中的代表和精品。2013年，奇瑞累计销量突破400万辆，产品远销80余个国家和地区，累计出口已超过80万辆，并连续11年成为中国最大的乘用车出口企业。ABSTRACT With Chinas rapid economic growth and the development of economic globalization, many Chinese enterprises begin to enter collectivization development stage, the enterprise group management control is facing many problems, in the competitive environment of how to strengthen the enterprise internal production operation management, survive and develop is a problem worth studying. Chery is a rising star of Chinas automobile independent brand, more than ten years development course of probative cherys boldness and courage. The independent brand in China for nine consecutive years sales champion, become representative of Chinese independent brands and products. Accumulative total sales of more than 4 million vehicles in 2013, chery, products are exported to more than 80 countries and regions, exports have more than 800000 vehicles, and for 11 consecutive years as Chinas largest passenger car export enterprises. In this article, through analysis and research of Chery Automobile Co Ltd management mode, the enterprise strategy, production operation situation, further study of Chery Automobile Co Ltd production mode and the management pattern of success, and future development prospect and development direction. The successful experience of Chery Automobile Co Ltd and prove to us that standardization, modernization management must pay attention to process control, attaches great importance to the control work, strict internal control work, namely to strengthen production operation management mode, pay special attention to the team construction, strictly in accordance with the national requirements for production, ensure and improve public image and brand value in society. This article main research content mainly includes the following several parts: First, analysis the Chery Aut