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Unit 1 Advertising Task课件(牛津版必修4).ppt
TaskWriting an advertisement Skills building 1: Listening for statistics and descriptions How to read these statistics: *Fractions: 1/5(one fifth) 2/3(two thirds) ?(three quarters) 2 ?(two and one half) How to read: 2/5 _________ 4 ? ___________ How to read these statistics: *decimals: 0.3(zero/nought point three), 6.79(six point seven nine) How to read: 0.9 ____________________ 2.15________________ *percentages 63%(sixty-three per cent) 45.72%(forty-five point seven two per cent) How to read 27.35%_____________________________ When listening,we should care about: An increase When listening,we should also pat attention to: When listening,don’t forget: Listening practice: Page 12 Possible answers: 1 1,200 1,300 2 85% 65% 3 50%-60% 75.5% 4 23.4% 11.5% 24.5% 13.6% 5 9,000 3,000 Step One:completing a bar chart Skills building 2:stating opinions and giving supporting reasons How to state opinions? I (don’t) think/believe… It seems to me that… In my opinion/To me,… And How to give reasons? Pair-work 1 Work in pairs and talk about your opinions on ads. 2 Try to use different structures to state opinions and give reasons. 3 You can refer to the dialogue on Page 14 as a model. Step Two:talking about ads A Conduct a survey Skills building 3:Using different sentence types correctly Practice: Label the sentence types (Page 16) Possible answers: 2 negative statement 3 command 4 positive statement 5 exclamation 6 positive statement 7 exclamation 8 positive statement Step 3: writing an advertisement Finish Part A on Page 17. Possible answers: Part B Writing Write an ad for your company’ ChocoLoco bar. You may want to mention: 1 taste/look/ingredients 2 comments from consumers 3 what is unique about the product 4 price /discounts 5 benefits 6 where people can buy the product Homework 1 Finish your article. 2 Make good preparation for Proje
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