文化产业语境中的音乐属性与商业属性辨析.docVIP

CHANGZHOU INSTITUTE OF TECHNOLOGY 毕 业 论 文 题目：文化产业语境中的艺术属性与商业属性辨析 二级学院（直属学部）： 专业： 班级： 学生姓名： 学号： 指导教师姓名： 职称： 评阅教师姓名： 职称： 文化产业语境中的音乐属性与商业属性辨析 摘　要: 音乐首先它是一门艺术，虽然音乐的美产生了很多使用得利益价值，但音乐的本质的美才是音乐的实质。受经济全球化和市场经济的影响，音乐逐渐从文化产业的音乐属性向商业属性转变。在音乐价值观念发生巨变的前提下，首先，商业化意识使文化变成一种商品，大部分音乐的艺术价值丧失。其次，音乐文化商品陶冶人们情操的同时对市场经济起到能动的作用。所以，文化产业语境中的音乐属性向商业属性转变是一把双刃剑。 关键字：商业属性；艺术价值；市场经济 Discrimination of musical attributes in the context of cultural industries and commercial properties Abstract: Music First, it is an art, the beauty of music to produce a lot of vested interest value, but the essence of the music of America is the essence of the music. By the impact of economic globalization and market economy, the music gradually transition to the commercial property from the musical attributes of the cultural industries. Under the premise of the musical values ??changed dramatically, first of all, the awareness of the commercialization of culture becomes a commodity, the loss of most of the artistic value of music. Secondly, the music culture goods cultivate peoples sentiments play a dynamic role in the market economy. Therefore, the musical attributes in the cultural industries in the context of transition to the commercial property is a double-edged sword. Keywords: Commercial property Artistic value Market economy 目录 一、前言·······················································4 二、音乐的本质属性（音乐属性）··································4 三、音乐的商业属性············································4 四、导致音乐商业化的原因······································5 （一）人们对音乐随波逐流·············································5 （二）商业模式是音乐文虎走向大众的最佳方式之一························5 （三）大众化音乐是商业文化的新内涵····································5 五、文化产业语境中的音乐属性向商业属性发展的利与弊·············6 （一）利······················································